Our Process

At Logistical Marketing, Inc., we don’t leave our clients with a pile of spreadsheets and graphs. We go beyond the presentation of our results: We assist our clients with benchmarking, strategic planning, and testing marketing campaigns. We work directly with internal and external key stakeholders to bring your data to fruition.

We typically offer the following complete project management process:

1. Data Analysis – Examine customer data; identify trends, patterns and statistics using the powerful tools of GIS and multivariate analysis.

2. Survey Marketing Materials – Are they appropriate? Can they be enhanced to increase customer effectiveness?

3. Develop Action Plan – We provide a dynamic multi-media presentation of meaningful results that can be implemented.

4. Collaborate with departments (Information Technologes, Marketing, Design, etc.) to redirect marketing resources and refine marketing techniques.

5. Benchmark and TEST, TEST, TEST future marketing campaigns.

LoGIStical Marketing, Inc. will help you stay one step ahead of the competition!

Contact us for a complimentary phone consultation to determine how the power of GIS, data mining and testing of direct marketing materials can help you exceed your goals!

(208) 345-3255 • bwebber@logisticalmarketing.com